[Be Awear] Adidas Consortium 2012 S/S “Your Story” collection

Many sneaker enthuasist remember Adidas releasing details on a sneaker design project. That project has now been dubbed Adidas Consortium 2012 S/S “Your Story” collection. The objective of the project was to allow artist to express their virtuosity on a blank canvas. In this case, a blank Adidas sneaker. The designs were meant to convey they designers “olympic moments.” The video above displays the Matchplay re-imagined by Viktor Tell, the Decade Hi by Stefan Glerum, the Pro Shell by Kara Messina, the ZX 500 by Shaniqwa Jarvis, and the BC-MMXII by Adidas Originals.

Whether you’re a sneaker head or a casual kick wearer you can’t front this collection is tough!

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