[Be Awear] Start Up Freshness: 300 Hats (Dallas)

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With our latest Start Up Freshness feature, 300 Hats is more than your creative hat provider. This brand donates some of its proceeds to children who suffer from cancer and also donates to cancer research. Their products are mostly one of a kind as they try to make sure all of their hats are highly exclusive. Check out what

How would you describe your brand in 4 words?

Innovative. Altruistic. Eclectic. Ripe.

What is the motive behind your brand?

300 Hats’ true motive entails giving back to those who suffer with cancer, and donating to cancer research.

What’s the most interesting feature about the brand?

Altruism. Humanitarianism. Supporting cancer research through our sales (for every 300 hats sold, we donate $300 to Children’s Medical Center, Dallas.)

What void in the industry does your brand fill?

It bridges the gap between benevolence and trendsetting. We have projects “in the works” that will completely redefine headgear for the industry, but there’s a time and place for everything. Aside from donating to cancer research, we want to make sure our customers can afford our products. That’s why you’ll never see a retro or vintage snapback for $40-50 on our site, like you might at a mall or boutique. The beautiful thing about our organization is our diversity. We also design and create high-end headwear, but maintain a reasonable price for everything – no matter its uniqueness.

What is your biggest source of inspiration outside of fashion?

Music – hands down. We take into account what trends are evolving in the music industry, compare them with past popular items and put our own thumbprint on something that combines the two.

How do you stand out in a sea of start-up brands?

Easy – engagement. We want to hear from our customers, and we listen when they speak up. You might find a vintage snapback on another site, but you’ll be hard-pressed to find one with ostrich leather on it. Also, we never make the same custom hat twice. This ensures that every custom hat is one of a kind, and no one else will have the same pattern/color scheme as you.

Would you give a percentage of your brand to an investor? Why or why not?

Possibly. It depends on their level of interest in the brand and their vision for its future.

If you could choose an ideal model for your brand, who would it be?

Chevy Woods. He’s one of the most humble, down-to-earth artists we’ve ever met, and we really enjoy the work he puts into his music.

Where can your clothing be purchased?

www.300hats.com