Be Awear

Thurz Releases “Party In My Living Room” Stance Socks Collaboration

Thurz Releases “Party In My Living Room” Stance Socks Collaboration

You can never count out a guy like Thurz because the creativity keeps on coming. We’ve seen strong campaigns from him in the past but his newest work with “Party In My Living Room,” one of the hottest events in LA is continuing to grow. Recently coming off a Lollapalooza version of the event, today he releases a special collaboration […]

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epitome. Releases Nostalgic Pittsburgh “79 Jersey”

epitome. Releases Nostalgic Pittsburgh “79 Jersey”

The epitome. ’79 Jersey is an ode to one of the greatest years in the city’s history. 1979 was a year that saw the Pittsburgh Pirates bring home the World Series, and the Pittsburgh Steelers protect the city’s Super Bowl crown. At a time in which many changes were happening in the region that caused instability and growing concern, the […]

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Be Awear: The #EPITOMEUniversity “School of Thought” Crewneck Release

Be Awear: The #EPITOMEUniversity “School of Thought” Crewneck Release

The EPITOME University concept comes from the idea that those who truly embody personal knowledge and creativity are those who see a true education as something more than simply schooling and a degree. “Where Knowledge beats College!” One enrolled in the “School of Thought” seeks personal knowledge and insight with their own unique perspective and not what is considered the […]

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Native Shoes Updates It’s “Jimmy” Boot For The Winter Season

Native Shoes Updates It’s “Jimmy” Boot For The Winter Season

With 7 different colorways, Native Shoes updates its popular “Jimmy” boot to weather the winter with it’s Micro-Fleece Lining. The Jimmy boot still has its Water Resistant Nylon Ripstop Upper along with the 8MM Copper Eyelets and EVA Shell, this comfortable Native footwear is an easy pick for the upcoming Winter season. You can check out the other colorways and […]

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Publish Releases Its Newest 2-Style Boot Collaboration With Timberland

Publish Releases Its Newest 2-Style Boot Collaboration With Timberland

New England craftsmanship and heritage meet West Coast lifestyle and culture in a collection inspired by the fashion, landscape, design, and architecture of California. Publish Brand,known for delivering premium, timeless products and ideas that transcend the realms of art and fashion, teams up with Timberland to create this limited-release collection of Chelsea boots and Oxfords for men. Buy the new […]

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epitome. Releases Limited #EIC Running Shirt

epitome. Releases Limited #EIC Running Shirt

Happy 4th of July. Today, epitome. releases the limited #EIC (epitome. International Circuit) Running Shirt that features the #EIC multi-color design print with a Running Man logo that also appears as the year “2015.” The back logo features the 2010 (the first year of epitome. being established) running numbers with the signature diamond logo in the middle of the design. […]

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[#BeAwear] epitome. Releases The “Sailing Jacket” Windbreaker

[#BeAwear] epitome. Releases The “Sailing Jacket” Windbreaker

epitome. is back with another original release for the Spring season. After dropping the popular satin sparring jacket last year, they opt for a windbreaker style jacket as their latest concept. The Front right chest features the epitome. signature Diamond embroidery, while the left chest features the letters “E” and “P” patches spelled out in the Nautical Alphabet. The back […]

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Black Scale Releases 2015 Spring Collection

Black Scale Releases 2015 Spring Collection

Filled with Button Downs, Denim Jackets, Hooded Sweatshirts, Specialty Pants & Overalls, Black Scale sets the trend for looks with their latest Spring Collection release. Our favorite piece is the multi printed design on the Ochoa Button Down that comes in two color ways of flannel (red and blue). Buy from the 2015 Spring Release HERE

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Breezy Excursion & Collective Status Announce #SXSBEST Pop-Up Shop & 2 Shirt Release

Breezy Excursion & Collective Status Announce #SXSBEST Pop-Up Shop & 2 Shirt Release

Breezy Excursion is taking no prisoners down at SXSW and is making sure their brand gets prime visibility. Connecting with Collective Status, they’ve created two exclusive items that blends Stone Cold Steve Austin’s branding with their Pop-Up being in Austin and opening on the date, 3/16. The exclusive items will be available only at the Status ATX store & online […]

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Another Enemy Releases Their “There Is No Wizard” Friday The 13th Capsule

Another Enemy Releases Their “There Is No Wizard” Friday The 13th Capsule

It’s Friday the 13th, again. Two months in a row its been one of our favorite days of the year and Another Enemy decided to take advantage of it this time. For their new release they take an image of a childhood favorite and give her a rather dark makeover. “There Is No Wizard” pictures Judy Garland as a little […]

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